Mardany kept to our original brief which was to create a two colour logo (blue and grey) that could be printed on different media and was in keeping with the the company's modern identity.
- Jonathan Lishawa
How developmentF started their logo design journey
Who are you known as?
Talent Foresight of Estonian Development Fund
Tell us a bit about who you are and the people you reach
A foresight project initiated by Estonian Development Fund to map problems with attracting and retaining qualified specialist and labor force and finding solutions for skills gap in Estonia.
There are several reasons, like aging population, declined birth rate, not enough flexible and focused education system etc in Estonia.
The goal of the Talent Foresight is to find out suitable building blocks of holistic talent policy; find out how to encourage brain circulation, same time avoiding brain drain and how to create favorable environment for both local and migrant high-value knowledge and skilled persons.
What industry do you think your business is most related to?
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
Logo must contain words: Talent Foresight
Logo should be extended with following subtext: How to attract and retain talents.
Take a look, there are some sketches for inspiration attached to the brief. Those are just an ideas but you could develop and elaborate those also.
If you choose your own direction, please, DON’T use typical clichés from image libraries.
Winning solution needs adoption into Estonian.
Final deliverables should include original vector files.