I require a logo for the T2 Rally, which is a banger rally running between the twinned towns of Hay-on-Wye in Wales and Timbuktu in Mali. The rally itself is not a professional or competitive rally, it's for everyday people, who want to buy a cheap car and take it somewhere ridiculous.
The T2 Rally is just one of several rallies and tours that are run by our company, Craic Addicts.
Craic Addicts is a new, creative adventure travel company. Like our name suggests, we're about as subtle as a brick, and are all about having fun. "Craic" is an Irish word, see here :
Our motto is 'Your adventure, Your way.'
You can see the existing logo that we created at http://www.t2rally.com
The new logo will be used both on light and dark backgrounds, in monochrome, on tshirts, stickers (on cars), mugs etc - it should be recognisable and look good in all of these applications.
The logo must feature the words "T2 Rally" (case is not important, whatever best suits your design). It may also optionally contain "Hay on Wye - Timbuktu" - but it's not required. Also, limit your palette to 3 colours (ideally web safe ones) - printing tshirts, logos and stickers gets very expensive with lots of colours!
We like grungy and eroded fonts.
See the rallypanam logo here : http://www.rallypanam.com for an idea of the kind of thing we're expecting (don't copy it wholesale though!)
I will leave lots of feedback - I want to get this just right. Also, you may want to read the comments section as we'll be posting additional information for you as it comes up and the individual submissions on which we'll be commenting and giving some direction that may help clarify our needs.
We have a few more logos required, so the winner can expect to get plenty of work from us over the next few months (the next logo will be a rework of the Craic Addicts logo you can see in the footer of the T2 Rally website)
- clean Iogo featuring the words "T2 Rally" (case insensitive)
- grungy fonts
- good use of colour
- a logo that looks good in monochrome and on both light and dark backgrounds
- is versatile for many applications (i.e. all identity, collateral, t-shirts, with sponsorships, with other logos, etc)
- simple - complex is not necessarily better (but it may be)
- to be blown away by your creative genius ;)
- an uninspiring logo
- a copy of somebody elses logo
- overly complex logo
- a lot of colours - we love colour, but we need to stick to 2-3 max
- a design that will look like an ink blob on a fax or t-shirt - again, needs to work in 1-colour