Completed contest

Logo for software updates website

Vaclav Slavik needed a new logo design and created a contest on 99designs.

A winner was selected from 142 designs submitted by 38 freelance designers.

142
entries
38
designers
1
winner

One of the designers who made it happen

Winner - herlius
Fantastic as always! Herlius is a star and so considerate and helpful. You can tell he really cares about the quality of the work he produces and the client's satisfaction!
- sarahloulet

How Vaclav Slavik started their logo design journey

Company name

Updatica

Overview

I need a logo for web application. The site, "Updatica" (to be on updatica.com), will be a service to help small independent software developers distribute updates for their software via so-called "appcasts" (a kind of RSS feeds, commonly used on Macs). Mac OS X is primary target now, but the site won't be limited to it. Tagline (should not be part of the logo): "Keep your app updated. Painlessly. With stats."

Tell us a bit about who you are and the people you reach

Smaller independent commercial software developers ("MicroISVs"). Technically competent, with dislike for „corporate culture“ and too uptight sites. On the other hand, Updatica must inspire confidence in its reliability, so its logo can't be anything funky/crazy. I expect decent, stylish, yet modern ("web 2.0") style to appeal to my users.

Requirements

I need the logo for Updatica site at updatica.com. The name must appear in the logo and may be spelled in any way ("Updatica", "updatica", "UPDATICA"). In general terms, the logo should have modern look, not too complicated (but not simplistic either).

The logo should work well in larger sizes (e.g. 1/4 of screen) as well as a smaller left-side logo in site's header. A (possibly simplified) black-and-white version on a dark background is a big plus, and so is reusing some distinctive part of the logo for site's 16x16px favicon.

Some graphical element should be present in the logo (i.e. not text-only), it should somehow relate to the site's functionality -- over-the-network distribution of updates for desktop applications (see also above).

Colors: up to you. Keep in mind that the site's design will have to match the logo w.r.t. colors, though.

Speaking of web site's design, I'm aiming for "Mac-ish" look, as seen e.g. here:
http://culturedcode.com/things/
http://www.shopify.com/tour/marketing/
http://www.backblaze.com/
http://www.wishlistr.com/
That's (vaguely!) the general feel the site will have, your logo should fit with it.

The logo should be delivered in vector format (AI, SVG, ...; favicon as a bitmap).

Finally, I'm open to good ideas, so don't let the above examples constrain you!

Custom package

$363

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Deliverables

AI
EPS
PDF
PNG
JPG

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