Logo for Software company

Storemanager is a E.P.O.S electronic point of sale software company we offer retail software for pc & mac

offsite backup for the clients, bespoke databases, mobile devices softwear and ecommerce sites

the logo will be used on site, all paper work, marketing material, software boxes

Our current logo/web site information can be found at http://www.storemanager.co.uk

if possible when making the logo we also need a desktop icon made from the logo that works in diffrent colours because we have diffrent software versions

Storemanager Ltd

Tagline:
none at this time but if you have one please add it

Desired Color Scheme:
please use storemanager.co.uk as a base point

Desired Style:
clean and proffesional

Accepted File Formats:
Standard Web Formats (.jpg, .gif or .png); Vector Formats (.eps, .pdf or .ai); Layered Formats (.psd or .tiff)

Project Summary:
-What text should be included in the main part of the logo?

Storemanager Ltd, Storemanager.co.uk or just Storemanager i will leave that to the designer

-What type of product or service do you offer?
 Storemanager is a E.P.O.S electronic point of sale software company we offer retail software for pc & mac

offsite backup for the clients, bespoke databases, mobile devices softwear and ecommerce sites 

-What do you hope to accomplish with your new identity?
A professional image that people remember

-What are your long term goals?
when people open a new business or a new store to think of storemanager to help run and maintain there business

Audience Profile:
our clients are mainly small businesses at this time ie sole traders we hope to expand on this

Perception/Tone/Guidelines:
any colours that works with the current site design and can also work as a desktop icon

-Do you have any specific images or icons in mind that you would definitely like to see incorporated into your logo?
no not really but i no i dont want to see any shopping carts etc i am looking for a business look

-What is your tagline or slogan?
none at this time if you have one add it

-What is the overall message you are trying to convey to your target audience?
professional not sure what else to say

-Where will your new logo be used?
Web site, desktop icon maily but also all paperwork

Competitive Positioning:
-Who are your competitors and what do you think about their logos? (list competitive URLs)

http://myob.com

and quickbooks have something similar in the USA

-What sets you apart from your competitors?
our independance of not needing to spend 1000s on epos hardware our software will work on any standard computer