Our organization manufacturers premium frozen finger foods.
We pride ourselves in manufacturing high quality products, we believe the quality and the service that comes from our product can command premium price and for that reason we do not compete on price.
The finger foods are served are consumed after they have been either fried or baked by the consumer.
OUR FIRST PRODUCT
Our initial flagship product will be samosas (appetizer that originated from the Indian Subcontinent). See attached image to see what our Samosas look like.
Eventually, our product line will grow to include several other variants of appetizers and finger foods.
The Business Model:
We will cater directly to consumers and retail businesses,
Two Target markets:
1) young to middle age families. B2C thorough website and ecommerce
2) B2B customers would include full service restaurants, hotels, and bars.
target audience for B2B customers would be beer drinkers, sports watchers, casual diners, and foodies.
Product to be marketed at the b2c level to families.
B2b will be focused at bars, venues that cater to sports viewers, and restaurants looking to expand there appetizer/starter offerings.