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How Security Tech Group started their logo design journey
Security Technolgy Group
We are a start-up security systems company that provides and installs access control, CCTV, alarm and fire monitoring systems for commercial buildings and corporate campuses. The principle in the company has run several large security integration companies and is launching his own company in the California marketplace. The company offers and installs the latest in high-tech and IP based security products, and will provide a full range of services from installation, design, service, project management, etc. The Logo will be used to built the company’s identify around.
Tell us a bit about who you are and the people you reach
Our target audience is the real estate, corporate and new commercial construction vertical markets. We tend to sell direct to the building or company owner, but in new construction projects will often be under contract by the general contractor. Our targeted Customer’s can range from a small self-proprietor business to a Fortune 500 company corporation.
We would like to build a brand around a logo that does not necessary need to have the company initials in it “STG.” If we can get a design with the name Security Technology Group in it would be preferred. Try to stay away from using security devices (camera, locks, etc.) in the design, if we can capture the look and feel of a technically proficient and experienced company, that is our goal. Logo will need to be in colors that work well with white background and also a black back if possible. Feel free to be creative and we can adjust from there. We will provide feedback and likes / dislikes on all entries.
We will need both print and web formats for the logo, logo will be used in all aspects of marketing materials.