Logo for scientific lab with great international visibility
kd2lab needed a new logo design and created a contest on 99designs.
A winner was selected from 81 designs submitted by 28 freelance designers.
Some of the designers who made it happen
How kd2lab started their logo design journey
Who are you known as?
KD2Lab
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KD2Lab
Tell us a bit about who you are and the people you reach
The logo is for our new experimental laboratory in economics, computer science and psychology at the Karlsruhe Institute of Technology (KIT). In the lab there will be 40 cabins with computers where individuals participants take part in scientific computer-based experiments. Furthermore, there are interactive rooms for larger groups of participants, for example for observing construction processes in product design or other engineering processes.
The specific thing about the lab are neuromeasurements for recording the reactions of the participants, for example EEG, eye tracking, or Electrodermal Skin Activity. These measurements help us to detect, for example, emotional reactions to computer interfaces, interactive collaboration process with others in a team, etc. Thus, the connection to neuro/bio/physio-measurements should somehow be given in the logo.
The logo should attract both students but also professionals. The lab will be one of the biggest of these kind in Europe.
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