RubyDT got their new logo design by running a design contest:
Logo for Ruby D Tonics -- need elegant simplicity!
Check out RubyDT's Logo design contest…
Food & Drink
Ruby D Tonics manufacturers and bottles small-batch quinine tonic concentrate. The concentrate is mixed with club soda to create the tonic water used in Gin & Tonics, Vodka Tonics, rum mixers, etc. It also provides a refreshing non-alcoholic beverage. Our tonic concentrate is created in small batches using natural ingredients (cinchona bark for the quinine, agave syrup for the sweetener, various herbs, spices, and citruses for subtle, yet complex, flavor profiles). Our target audience enjoys fine gins, vodkas, and other spirits. They are willing to pay a premium for quality spirits, and would purchase a quality tonic which enhances, not detracts, their imbibing pleasures. This audience will likely include young professionals (30-45 age), experienced management (50-60 age), and well-off retirees. It will also include higher-end bars, nightclubs, and restaurants where mixology is a valued art form.
Logo types to explore
We are contemplating using the bold lines and message of a black "familiar" animal, either a crow or cat. We favor a crow/raven design featuring a ruby: Possibilities might be a crow lifting off into flight after snatching a ruby from a nest of rubies, or a crow in silhouette with a ruby in its beak. Sumi-e style would be of interest, but is not required. Bold lines, unmistakable design definition, are qualities in the logo that are absolutes. Alternatively, we envision a black cat, possibly curled up with a ruby in its paws, or a silhouette of a cat with a ruby on its neck. Possibilities of the cat "snatching" the ruby from the air are intriguing. Again, sumi-e style would be interesting, but is not required. Both crow and cat concepts illustrating a clear uncluttered sense of purpose and motion are preferred. A third idea was the letter D in ruby red, glowing or backlit, with the word Ruby shown but muted. (Update 4/30/2014: We're tending to not like this idea so much, but we might consider a really unique take on it.) Looking for simple, timeless and graceful elegance. Bold lines and unmistakable design definition are qualities in the logo that are absolutes. The attached document is only to give an idea of the product. The actual production label will be significantly different. Other ideas you have are welcomed! We look forward to your imagination and creativity.
Every design category has flexible pricing for all budgets. Logo design starts at $299.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
RubyDT collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
I absolutely love my logo. Izrahyel came up with many different design concepts and busted his butt for me and I am very happy for all the imput and hard work. Thank you :)
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
Create a high-end, magical logo that makes you want to buy a box of chocolates! (Choc 4 the winner!)
Boutique, luxurious chocolate bars and bon bons with unique and crave-worthy flavors. Target audience is upper/middle cl
Brand new airstream style food trailer in Honolulu Hawaii. The target audience is both locals and tourists to Oahu. T
Summit Bowls is the name for a salads/bowls stand in a food hall at a ski resort in Idaho!