Loved working together with Julian, responded quickly on our questions and understood what we were asking.
Great designs and helpful changes made quickly! I would definitely use this designer again!
- Jeck ID
Jeck ID did an amazing job capturing exactly what we as a new business were going for! He took our ideas and designed a perfect logo for us. Couldn't be happier.
Fantastic and quick work!
Thank you. Sorry about that , I didn’t realize I had to approve the files but I just did
How wn7Vun started their logo design journey
Who are you known as?
What’s your company slogan?
Tell us a bit about who you are and the people you reach
We produce sophisticated, fermented soft drinks for adults. Dry, highly layered flavor profiles. While our current drinks are all made as kombucha, we have little in common with other kombucha in the market. Our target market is urban, selective, sophisticated and knows about wine. Our drinks are similar to dry ciders in flavor, but non-alcoholic. The initial market is New Zealand, but Australia and further afield definite options for markets in the future. Possibly a subsidiary in the US.
Our drinks (currently 6 flavors with character names) are sold in high end restaurants, bars, wine bars, some cafes. The look is definitely urban, but understated and a little grungy. With a nod toward cheeky (see attached graphics).
What industry do you think your business is most related to?
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
Stamp-like look and geometry
Like the playfulness of negative space
Wabi Sabi (a Japanese aesthetic philosophy, "natural beauty" or "beauty of imperfection) is not only part of our name, but also everything we stand for. I like the Wabi Sabi element of the 6 degrees.
We have an existing logo that is almost there, but not quite. We want to make the current design 'work' - and work well. The symbol needs to be incorporated. Currently, we replace the O in WabiO (short for Wabi Originals) with our symbol (see graphic), but it doesn't visually work as an O for most people. It might be possible to add the O in a regular font, but then we need to incorporate our symbol into the design. Unfortunately, space is at a premium on a bottle label, which led us to the current design.
Font-wise, we are looking for a clean, modern font with clear, strong lines. Non-serif. Not too heavy. Not playful. More along the lines of 1970s avantgard if that makes sense (see the picture of our bar for a feel we're after). The symbol is often used by itself (at stalls, stickers, etc.) and represents the brand identity. But we need to marry it to a verbal version of the brand name (and to use it on our bottle labels).