Logo for a portrait photography business

I would like a new logo design that fits around the image that I am aiming for - a brand with a more “boutique” feel for my portrait photography business. It should be stylish and visually interesting, fresh and memorable. My style of photography is natural light and on-location. I focus on “real moments” and lifestyle images.

Imagine Photography

I am looking for something up-market,fresh, clean and modern. I do not want anything that feels really fussy (I’mnot into flowers or frills - unless they are simply portrayed and elegant). I am aiming for the higher end of the familyportrait market so a logo that has evokes a boutique/exclusive feel – while atthe same time is not too serious – having portraits taken should be fun!

The logo needs to be versatileenough to appeal to families who are willing to pay for high quality portraitsbut also suitable for use with the wedding side of the business - which isgrowing.

I will require a logo that willalso work well as a watermark on images on the website.

My website can be seen here http://www.imaginephotography.com.au this is being redesigned though so do not use this as a style guide. Thewebsite redesign will potentially use elements of the new logo.

For final artwork I will need a layered PSD file.

- To appeal to the feminine market 
- Visually interesting
- Contemporary
- Elegant 
- Upmarket
- Boutique

- Gimiky/Cheesy
- Cheap looking
- Fussy
- Graphics of cameras