Hands On Crafts for Kids ( compnay name - KS Inc. Productions)
We are a TV production company that specialized in how to television f or PBS. Hands On Crafts for kids is designed for kids 6-12 and has been on the air on PBS for 12 years and also airs in schools. we supplement the teaching of academic subjects with fun, hands on activities.
our target is kids 6-12 and our main viewer but we are also watched by teachers, group leaders and parents. Our current logo is dated! too cute, and uses primary colors for a too juvenile look. Kids today are a lot more sophisticated and need a new look. The "hands" in the current logo are too"little kid" like. We want to appeal to an elementary school child. emphasis is on fun, hip - and not just "school". The logo change will be accompanied by a new set, host and format.
Logo - colors: royal blue, lime green, orange and purple - no primary red/blue/yellow. Does not need to use "hands" graphic!!!
"Crafts for Kids' can be just add on type and not a part of the logo per se. "Hands On" are the main words.
JPEG and PNG images should be no smaller than 720 x 486 pixels.
Final logo version with text and images
Text separate from images
Adobe illustrator files are Vector files!!!
Photoshop images need to be in layers
Letters need to be in separate layers over a transparent background if used for animation
Fonts to create the logo text
Old logos are attached - do not copy these and do not use primary colors.