We are a natural childbirth education website. We provide articles, videos and audios for expectant mothers, teaching them mind-body techniques to have a more calm, comfortable, natural labor, delivery, and pregnancy. We're looking for a logo to help make us stand out among competitors.
Tell us a bit about who you are and the people you reach
Our target audience are 20- and 30-something women who have babies on their brain and are likely to give birth in the next 3-6 months. They are technology savvy and like modern, but like soft things. The classic baby blue and pink come to mind but they tend to be overdone in this market so it may be best to use soft, complimentary colors.
I would like the words "My Birthing Zone" to become a recognizable graphic. Preferably the WORDS plus a graphic relating to love, birth, babies, relaxation, etc.
The logo text should be stylized but legible.
For colors, we can go with softer, relaxing tones or something more lively. Possible colors include blue, purple, and/or green. Stay away from baby blue and pinks as they can look dated. Think calm, confidence.
Please include the following file types.
The files we will require are:
Print file format - .ai (CMYK)
Web file format - .jpg and layered .psd (RGB)
List of used fonts and source material for any stock image or clipart.