Completed contest

Logo Needed for New Electric Bicycle and Electric Scooter Brand

zoomi needed a new logo design and created a contest on 99designs.

A winner was selected from 641 designs submitted by 143 freelance designers.

641
entries
143
designers
1
winner

How zoomi started their logo design journey

Summary

I need you to create an awesome logo AND BRAND IDENTITY ICON (Like the brand identity icons you see on a car) that will represent my electric bicycle and electric scooter brand in the USA. This logo will not only end up on my website, my literature, and my products, but also on clothing and other promotional items. UPDATED BRIEF - PLEASE READ CAREFULLY AND IN FULL!

Company name

Zoomi

What inspires you and how do you envision the design for your business?

I need you to create an awesome logo and brand identity icon that will represent my electric bicycle and electric scooter brand in the USA - "Zoomi". This logo and brand identity icon will not only end up on my website, my literature, and my products, but also on clothing and other promotional items so it needs to be high rez and scalable.

Like other vehicle brands, I need a brand identity icon that can stand apart from the name that is eye catching and will be remembered.  I will eventually turn this icon into a chromed logo (just like on a car) that will end up on the front of my larger scooters.

I will be selling ebikes that look similar to this, and electric scooters that look like this. the logo will end up on the e-bike on the battery pack, and the logo on the scooter will end up on the footboard. Later, your logo will end up on larger e-scooters that look like this.

The only design leads I will give you is that you are to play with the Z in the title big-time for the icon, and also maybe do something with the o's - after all, the whole look and sound of this brand name invokes speed or movement. I will also tell you to do a google search on car logos and motorcycle logos, to get a sense of what's already out there. Also look at Vectrix and Tesla. That kind of slightly raised badge look is what I'm going for. Like a car logo.

You are free to play with colors as you wish but remember that I would like to see a brand icon that is simple but bold - like I said I will eventually turn this icon into a chromed logo (just like on a car) that will end up on the front of my larger scooters.

For some reason I have gone with a blue theme on my blog and my current e-commerce site, but that should not limit you in your creativity. In fact, I keep seeing a chromed logo with red in the design.  In any case, the logo should be translatable to different color schemes or not use multiple colors at all..

I am bidding high for a reason here - I need this logo to shine. Please amaze me!

NOTE: All entries will be actively rated against the chart below, and unsuitable entries will be eliminated quickly... I will try to provide you all with as much feedback as quickly as I can in order for you to more easily hit the mark:

Ratings System:
- 2 star and below - not really what we are after.
- 3 star - getting closer but need revisions or a different take on your design
- 4 star - design is being considered
- 5 star - we really like the design and will make our final selections from these.

Wants

- Item 1...amazing, eyecatching, versatile logo and brand identity icon
- a logo and brand identity icon that will look good on a website, on print, on my product, and on clothing
- it is important that there be a brand identity icon (which either incorporates the brand name text or not) that is memorable and easily recognizable
- Brand identiy icon should be bold but simple - and also remember that it will eventually end up chromed and on the front on a scooter

Don't want

- Item 1...a crap logo that's not fit for multiple venues

Custom package

$600

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Deliverables

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EPS
PDF
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