Completed contest

Logo needed for new beauty product

Doug B needed a new logo design and created a contest on 99designs.

A winner was selected from 35 designs submitted by 10 freelance designers.

35
entries
10
designers
1
winner

One of the designers who made it happen

Winner - MacUser
MacUser was very helpful during the process by revising the design many times. Whenever I had a suggestion, MacUser rolled with the punches. I am so happy with the final result.
- Attorneygiske

How Doug B started their logo design journey

Company name

Professional Hydration

Overview

We are a UK based startup company and are launching a new food supplement/vitamin. We need your help to design a logo.

The brand is all about skin hydration from the inside out. Everyone knows that you should drink 8 glasses of water a day because this helps to keep you well and your skin glowing. Our product has a secret formula that enables you to be well hydrated without having to drink lots of water, so is in effect a 'short cut' to having beautiful, radiant skin and a healthy body.

The product itself will be a powder that mixes with water. It is 100% natural. It is also low calorie, has no additives and no taste.

Tell us a bit about who you are and the people you reach

Women aged 30-55, beauty conscious, already using a premium anti- aging moisturiser by a brand such as: SK-II, Clarins or Decleor.

She shops in a department store such as Bloomingdales, Selfridges or Harvey Nichols.

Requirements

The Professional Hydration logo should reflect this premium beauty space, must be aspirational rather than utilitarian so no taps/faucets or water droplet themed designs.

The winning logo should be simple but not basic, reflecting a premium brand that can work both on- and offline.

Logos we like:

1. Hotel Chocolat - simple design, doesn't overpower, unfussy but premium.

2. Nespresso - the association with their core coffee business comes through without being in your face, again - unfussy & premium looking.

Colour Palette:
The colour pallette hasn't been locked down so show us how the design will work in two different versions: one on a light background, the other on dark.

Custom package

$204

Free features

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Deliverables

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