Logo for Las Vegas themed punk rock Bar/Lounge
St Roch's Bar needed a new logo design and created a contest on 99designs.
A winner was selected from 36 designs submitted by 14 freelance designers.
One of the designers who made it happen
How St Roch's Bar started their logo design journey
Company name
Double Down Lounge
Overview
We're a new East 6th Street, Bar/Lounge in Austin, Texas. We're a "dive bar" with cheap, strong drinks, a great Juke Box and in a space that's comfortable. We're a little bit Las Vegas and a lot Punk Rock.
Tell us a bit about who you are and the people you reach
Our target audience is Male and Female, age 21-35 who like the bar culture, tattoos and bikes. They're also into "good music", which includes Old School Country, Punk Rock and Rock.
Requirements
We are a Las Vegas themed bar, but, we're not into cheesy Vegas- more like the Rat Pack and Pin Up girls. We like the colors Black and Red (but are flexible). We're looking for a logo that will be used for our main signage and of course on all of our business materials. We want the logo to say who we are. In terms of imagery- we like Cards, Dice, Pin Up Girls, The Rat Pack, Martini Glasses, tattoos and poker chips. The logo should include our full name "Double Down Lounge" and should communicate our message of Vegas with a Punk Rock attitude. We're sure you'll design an awesome logo for us, so use your creative talents to impress us.
Attached are a few images for inspiration.
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