To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
We're looking for something simple, clean and professional. Definitely san serif -- like pms 137 & 7408 C --
Due to restrictions with our incorporated name - the "5" must look like an "S" -- in order to not confuse people with it's look. It must read "SOLAR" but is actually spelled "50LAR".
Our buyers are age 35 - 70. Decision makers are couples (residential) and males (commercial) - usually upscale mentality -
have an environmental outlook, but the aspect of saving money is their entry point.