AMAZING JOB! Eli is one of the best designers I have worked with. Her designs are thoughtful and her patterns are beautifully drawn. She takes time and demonstrates great strategic intent and creativity.
- Bruno Krüger
Nice to work with Bruno again. We got a small job done quickly and well.
How c.h3R started their logo design journey
Who are you known as?
Tell us a bit about who you are and the people you reach
We are a PREMIUM brand of cocktail inspired gummies for adults. Rediscover your favorite Happy Hour flavors with The Cantina! We are looking for a fun, vibrant and modern logo. It should make consumers think of escaping to a tropical place where they an relax and have a cocktail
A Cantina is a bar/ canteen.
Our target market is adults, ages 21-35. They are affluent and love a nice hand crafted cocktails.
Lifestyle/Values: they value boldness and individuality
DO NOT: Please stay away from a Bear Shape. Our tummies will be shaped like square ice cubes. Please, NO clip art
What industry do you think your business is most related to?
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
I love this logo. It does a great job balancing modernity and flavor. It also is fun and a little bit abstract which I love.
LOVE this. Does great job cueing flavor. It is distinct and simple and while the text and the graphic go well together, both are distinct enough to stand alone.
feels very contemporary and clearly communicates the brand. Also a great balance of softer scripts with harder angles and patterns
I like the simplicity, but I dont like that the graphic and the text are not integrated well.
this is a great example of what I do not want. It's far too busy and feels childish and at all premium
I like the fun vibe of this design. I also like the balance between the bold letters and the softer rounder edge of the graphic
we are looking for a logo that fun, yet modern. I've attached an example of an old pack design that we have. We want a logo that is more vibrant and does a good job bringing the entire proposition to life.
Please do not use black or gummy bears in the design. The design should be modern, yet fun and be distinct. Stay away from clip art or clip art/stock photo like images.
Think of how your design can capture the idea of escaping the grind as the point of going to a bar or cantina is to take a moment and enjoy an ice cold beverage with friends. After all, it is happy hour, right :)