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How mtdij started their logo design journey
Who are you known as?
What’s your company slogan?
Tell us a bit about who you are and the people you reach
This is definitely more logo than illustrated character fyi.
I am looking for an iconic type figure. Think the Monopoly man for context, there are many variations and no matter which one you see, you think of Monopoly. He almost represents the brand all by himself. That is exactly what I am looking for, an iconic looking figure that will identify people to my brand. I want it to be simple, timeless and to appeal to young professionals. I want the figure to be "cool". I am trying to brand my town (Midland, Tx) and industry (Oil and Gas) as cool.
Ultimately the figure will be used in far ranging illustrations. He could be in a board room, riding a rocket, working on a drilling rig, etc...
It is also ok if this figure is more simple in nature than the illustrations it is in. That might help it stand out.