enrich (we are open to any form of capitalization of the word)
"enrich" is about the power of personal financial freedom. The logo is for a book that empowers readers to open their own low cost business. Book Details: We provide real-life examples of what to do and what not to do based on our own (often humorous) experience, as well as detailed analysis of options available to a first time entrepreneur. More than an instruction manual, our book is being written to inspire people to take control of their own financial freedom - without breaking the bank to start. Logo will be used for book cover, all marketing, and website!
Our target audience is the general public! We are providing information on ANYONE who wants take control of their own financial situation and MAKE THEMSELVES MONEY! Be they old or young, employed or not - we want to give anyone interested the knowledge and confidence to take matters into their own hands.
The logo we envision will be simple, clear, and concise. We are open to text and image together - our original idea was the first two letters (en) as text with the "RICH" embossed on a gold bar. Sounds kind of cheesy, I know, but we are writers not designers! :) We are VERY open to any creative ideas that you may have.
Images: Please do not use any clip art or stock images. Also, we would prefer if no cartoons or childish characters were used. We are open to metaphorical images of money, prosperity, and/or business; and the use of humor in the design is completely acceptable as long as it doesn't go overboard or alienate a portion of the audience.
Color: We are open to color for the text and/or image. Our only request is that the colors not be too fancy or extravagant (no neon pink please), not feminine (we want to appeal to both male and female customers), and that there not be too many colors (printing costs are a consideration). We would also like the logo to be able to be viewed/utilized in black/white - so any offered designs must be clear and attractive in both color and black/white.
We are looking for a logo that is clear and can be utilized in both small and large sizes (think thumbnail, book cover, to large poster or flier). Clarity of the image(s) or text is imperative.
.ai, .jpg, and .png images (the image has to be vector based)