New Logo for Diet and Weight Loss Website
WLE Team needed a new logo design and created a contest on 99designs.
A winner was selected from 70 designs submitted by 17 freelance designers.
How WLE Team started their logo design journey
Company name
WeightLossExposed.com
Overview
WeightLossExposed.com is a website that provides real world proven information to help loose weight and expose frauds. We provide cutting edge tools and have a large community of like minded individuals seeking to live a healthier and more balanced life.
Tell us a bit about who you are and the people you reach
Men and women between 25 and 55 with a high school education or more, have weight or health problems, are open minded and alternative in their approach to health and fitness.
Requirements
The core requirements are that the colors and scheme are synergistic and are appealing to both men and women and young to middle aged people. It needs to relay trustworthiness and at the same time fun and upbeat and vibrant giving the users a sense of feeling at home and comfortable when viewing the site.
The current site is very dated and should not influence the design in anyway.
We would like to see a bold, updated font. More blocky than cursive. The logo should also try to highlight the "exposed" aspect.
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