We are a foundation - a cause brand - designed to raise awareness of the fight against stomach cancer and to give people wanting to participate a brand to rally around and way to express their support.
The logo should be designed in options:
1) Just with name - Can't Stomach Cancer
2) With additional sub-line - The Foundation of Debbie's Dream
3) An on brand application idea - belt buckle, t-shirt, other?
Benchmarks would be Livestrong, Susan G. Koman or Autism Speaks
Organization name in a stylised type/font becomes the logo.
An image or shape that is easily recognizable is used to represent your business.
Organization name enveloped by a pictorial element or shape.
Periwinkle is the "color" of stomach cancer. Accordingly, it should be represented in brand/mark