Currently I don’t really have a logo, although I am using a title sandwiched between 2 icons. Go to: http://www.learnTVproduction.net
to see what I’m currently using.
Learn TV Production is the name of my website, therefore I want to continue using these 3 words in the logo.
Target market: 18 – 26, male and female, world wide,
I’m also currently using an icon of a handheld video camera and a film clapper board. These don’t have to be used. Feel free to experiment. Although the title is Learn TV Production, I do discuss film issues as well, so there can be a mix of themes.
I think I want the logo footprint to be either circular, square or slightly taller than wide. On the screen shot you visited (above) I’m planning on moving the logo to the left side of the screen rather than running it along the top.
I want the logo to look more professional than what I’m currently using. Even though the shows within the TV business can range from humorous and light-hearted to serious and edgy – I want the logo to have a polished, authority look to it. It should be representing a company that has qualified experts with mucho experience working for it.
Color wise – I’m not sure. The deep burgundy-ish red font seems to work well on my site so you may want to stay with it but feel free to offer something else as well. Yellow or orange is what your chart seems to suggest.