We would want to have the logo incorporate a bee, the name "The Beekeeper Group" and possibly a hive or honey comb structure.
1. No Cartoons - there are many team logos that use childish or aggressive cartoonish bees, we want to avoid that
2. Our working theme is "Build the Hive. Manage the Buzz." That can either influence your design, or it can be incorporated directly into the logo.
2. Nothing Aggressive - We are *not* looking use the image of attacking, Africanized bees. We are about building hives and then generating and managing buzz.
3. The typeface should be clear, simple and bold. We want something that stands out.
4. Here are some examples of a logos that we like:
4. Here are examples of what we are trying to avoid:
We'd like yellow and black, but please feel free to experiment with different shades and variations on the colors! Doesn't have to be pure yellow and black.
The files we will require are:
Print file format - .ai (CMYK)
Web file format - .jpg and layered .psd (RGB)
Please do not use any stock images or clip art in the logo