We are looking for a logo that stands out from the crowd, for a diversified company called CobaltBlu.
CobaltBlu is a Global business that comprises the following core brands:
- Dundeti Consulting Services, for Entrepreneurs and under-commercialised Intellectual Property, much of which leverages new technological advances- CommunityCarbon, implementing a community lead response to climatechange - True Talent and True Services, proving talent management and operational support services.
- CobaltBlu Consulting, an executive and management consulting service for corporate clients.To be successful, they require a rare combination of essential talent, intelligence, insight and experience.The CobaltBlu captures the companies:
- Magnetism- Strength- ‘essential’ part of success- Ability to deal with the heat and pressure of ‘battle’- Cool, fresh and clean….associated with the colour.We are looking for a logo that is generic enough to suit our disparate business, yet captures the nature of the team.
Designers would do well to refer to the description of Cobalt and CobaltBlue below.
Cobalt is one of the world's essential elements. Of all elements, 27 are essential to man. Cobalt is one.
It has many strategic and irreplaceable industrial uses but it is as the central component of Vitamin B12 that it is VITAL. Cobalt has many uses based on several of its unique properties:
* It has a high melting point (1493°C) and retains its strength to a high temperature - Cutting tools, superalloys, surface coating, high speed steels, cemented carbides, diamond tooling
* Cobalt is ferromagnetic (nickel and iron are as well) and retains this property to 1100°C, a higher temperature (Curie Point) than any other material.
* Cobalt in conjunction with silica, etc., produces intense blue colours - Cobalt Blue in paints, glazes, enamels, etc. Cobalt is used in the preparation of magnetic, wear-resistant, and high-strength alloys.
The cobalt based superalloys consume most of the produced cobalt. The temperature stability of these alloys make them suitable for turbine blades within gas turbines and jet aircraft engines. The nickel-based single crystal alloys surpass the cobalt based in temperature stability, but the cobalt based are still in use. These alloys are also corrosion and wear-resistant.
Special cobalt chromium molybdenum alloys are used for prosthetic parts such as hip and knee replacements. Some high speed steels also use cobalt to increase heat and wear-resistance. The special alloys of aluminium, nickel and cobalt, known as Alnico, and of samarium and cobalt (magnet) are used in permanent magnets, which can be used for recording media. Cemented carbides (also called hard metals) and diamond tools.
Cobalt blue (cobalt(II) aluminate, CoAl2O4) gives a distinctive deep blue color to glass, ceramics, inks, paints, and varnishes.