Completed contest

Logo Design for Classic Car Company

jrstafford1 needed a new logo design and created a contest on 99designs.

A winner was selected from 49 designs submitted by 28 freelance designers.

49
entries
28
designers
1
winner

How jrstafford1 started their logo design journey

Summary

We need a logo for a new ecommerce website that will be selling motor oil specifically formulated for Classic Cars. Basically, any car that is over 50 years old would be the target for this oil. So we need a cool logo that represents that era of cars.

Company name

Classic Car Motor Oil

What inspires you and how do you envision the design for your business?

"Classic Car Motor Oil" is how the product is branded and should be the main text in the logo.

The company is selling a new motor oil that is specially formulated for the engines of classic cars.  This is a brand new venture and a brand new product.  There is no other motor oil like this on the market.  As such, there are no direct competitors.

The primary demographic is males over 40.  As an additional aspect, it has also been discovered that this motor oil works very well in modern cars (those less than 50 years old), particularly muscle cars.  As such, our we would like to see our demographic expand to owners of newer cars.

We would like a high quality and professional logo with a "classic auto" feel.

We will be designing a new website after the logo has been chosen, so no other branding material exists at this time.  We are totally open to any color schemes at this point. 

The only collateral we have now is the actual packaging of the oil which is a black plastic container with a yellow/gold parchment label. The label has an Art Deco style border.

The new logo will be used for product labels, business cards, letterhead, website, etc.

Wants

- The text is "Classic Car Motor Oil"
- No tag line
- Color scheme is open at this point

Don't want

- Can't think of anything in particular that we don't want

Custom package

$200

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