I am very happy with this design, it seemed to really capture my brief from the beginning and the design evolved with my feedback
- Ian Johnson
How FocusAM started their logo design journey
Who are you known as?
Tell us a bit about who you are and the people you reach
We are an asset management company named Focus Asset Managers, or Focus AM. And we manage a fund named Focus Europa. We have already created logos for both names (see attached). As Focus Europa is about to be renamed Focus Generation, we have to create a new "Focus Generation" logo following the exact same font and colors. So nothing too fancy, at least for now! (chances are we'll develop a complete new creative vocabulary for our company in 2015 but we haven't finalized our plans yet). We need the new Focus Generation logo in two versions: blue background, and white background. Many thanks!
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