We are a fresh startup specializing in selling premium single origin coffee through our online retail store. We are based on the Caribbean island of Puerto Rico. Rather than replicating traditional, often too-elegant coffee brands, Latitude PR Coffee aims to bring to the table a refreshed, refined and chic image to the coffee industry.
Style of the Logo:
* Combination of Logotype (symbol) and Company name "Latitude PR Coffee"
* Sleek, Bold and Stylish
* Refreshing image that can appeal to a clientele age group of late 20's to early 50’s
Graphic Elements to consider:
* Coffee Bean
* Nautical Compass
* The numerical figure: 18° (as in the latitude: this is the exact latitude of Puerto Rico)
Colors and Lettering:
* The color selection is left completely up to the artist’s judgement,l.
* There is no particular lettering (font type) specified, and again this is left completely up to the artists, although we discourage any antique style coursive, or too much stylized lettering.
* Keep it Pop, New and Refreshing!
We want a captivating, modern,all around logo that is versatile enough to feel at home in a coffee bag, a sticker, a T-Shirt, a coffee mug or a Social Media Page. So go ahead and feel free to let your talent become part of what will surely be a great project.
Best of luck!
The Latitude PR Team