Chris123633 got their new logo design by running a design contest:
The Lane needs a new logo
Check out Chris123633's Logo design contest…
Food & Drink
We are a specialist 3rd wave coffee shop / cafe in Perth, Western Australia. We are about to 're-skin' one of our cafes, currently called 'Lemon Lane' and rebrand it just as 'The Lane'. The look and feel of our cafes is more Keith Richards than Justin Bieber! We have a go-to, hidden lane way location and we are everything that the franchise stores and multiple outlet chains are not. We believe we are 'authentic', have soul, our staff are all primarily uni students who love what they do, remember your name, what your favourite coffee is and exactly how you like it made! Staff wear their own street clothes, not uniforms and we hold our space with outstanding coffee, great food, good music and a laid back but professional customer service experience. We are in the process of obtaining a liquor license that will allow us to offer a small bar service and in due course will offer a night time service to complement our day time operation. Our look and feel is almost deliberately a little 'rough around the edges' as opposed to being another sterile, food and coffee outlet - however underneath everything we do is incredibly professional and delivered with passion and belief and our brand and look and feel aims to reflect this at all times.
Logo types to explore
The logo needs to be one that we can fit within the existing sign boxes at the cafe (see attached image). These are back lit and highly visible such that they attract peoples attention when they are walking past the lane way and look down they can clearly see us. There is no such thing as a typical Lemon customer other than they all go out of their way to seek a great coffee! The locations of our sites though are all in very high end demographic neighbourhoods - people have the money to pay, BUT expect awesome products and service to match.... We've often been described as a bit like going to a good friends house - you can go on your own, in a group, just hang out or talk for all you've got - but what ever you do, you'll feel comfortable, relaxed and can hang out for as long as you want:-) We have two other cafes in nearby suburbs, called Lemon Espresso and Lemon Station respectively. Their logos are in the same fashion as the Lemon Lane one is currently, however our plan is to slowly rebrand all stores so they each have their own strong identity but a common behind the scenes level of service, quality and ambition. Our web site is www.lemoncafes.com where a few more details can be found.....
$495 Silver package
Every design category has flexible pricing for all budgets. Logo design starts at $299.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
Chris123633 collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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