Vector design, please. On-black and on-white versions.
Basic gist: I don't want corporate. I want creative. I want something that captures my love of sci-fi, comics and action, and I DON'T want to see any film cameras or film reels. We shoot on video now! Besides, this is a super-science video company. Definitely read the brief for a deeper understanding of the aim.
BRIEF: see the attached PDF theXgene.com.pdf. It's a brief for a web designer, but tells you the most about what our brand and design is all about.
Simon's The X Gene: this image is what I'm using at the moment, based on the comic-book inspired brand I'm using for my sole-trader business. It's not really what I'm after, but I do like using a big dominant X. And the fun.
Aperture Science, InGen, Double Helix Games: Examples of super-science and fake science, the sort of cool stuff you only really find in fictionalised science labs and companies. I want The X Gene to look like a super-science lab. See also x-menfirstclassmovie.com
XrayDNA and DNAblue: Examples of the X, naturally occurring in genetic material. Can totaly be applied to the X.
Science Blue and DNAblue: an example of the science-y but bold blue I'm after.