We need a logo design for an educational corporation. It is the parent company of http://www.bridgewayacademy.com, http://www.curriculumexpress.com and http://www.elephango.com. Our focus is the K-12 market and Edovate Learning Corp will become the umbrella corporation for the three entities.
Schools and millennials who understand the value of education and are seeking a higher quality, personalized educational experience.
Our target audience for this logo will be school administrators and other education vendors.
Much of our target audience will be innovators in education--school administrators who want to create an educational experience that leads to recognition for their school and success for their students.
It will also include the millennial generation--young, tech savvy, innovative parents who want to teach their children at home but want to do it better than a school can.
As a company, we are especially known for our personalized approach to education. An approach that helps students discover their personal excellence. Their gifts, their abilities, their strengths, their passions. And once identified, we design an educational experience that allows them to pursue that excellence. As a result, we have turned many students from academic struggle, to a love for learning, increased confidence and success.
We are looking for a simple icon that communicates a sense of three elements: innovate, elevate and educate.
Think growth, excellence, discovery, creativity
1) One idea--an icon such as the outline of an apple, or brain, or symbol for growth. Not a literal looking icon but somewhat abstract and use all different shades of one color (i.e. red) to symbolize that we are all different.
2) Another idea--a symbol that puts the student at the core and the experiences of life and education are surrounding the core
3) Idea--a line under the Edovate Learning that is broken into different styles and colors to symbolize the many different experiences in education but one company at the core.
WE DO NOT want a light bulb or an easily identified apple.
Consider a Sans Serif Font or Avenir, or Trade Gothic
Create a version with just Edovate and one with Edovate Learning
I prefer a horizontal logo with the icon at the front over a stacked vertical look with the icon above the word.
A GREAT LOGO STORY