gracegoh got their new logo design by running a design contest:
Hotel-linked Restaurant/Cafe Logo design w chance to work on full suite of designs
Check out gracegoh's Logo design contest…
Food & Drink
It is a restaurant/ cafe linked to a hotel that caters to mainly corporate clients on weekends but we have a branch that serve drinks to groups of friends at nights. Logo must be versatile to cater to the different groups of customers yet sophisticated enough to maintain its image as a hotel partner. Product pricing is above average but not luxurious. They want to stand out as a restaurant that promotes 'Honest connections'. This is done in 2 ways: 1 - serve 'Honest Food', using only fresh ingredients and cooking methods that brings out the health benefits 2- provide an environment where people can connect to one another and with the community around them. **No sub brands to be portrayed in future (just the word cali will do) ** Main brand idea is on Honest Connections. Having healthier food options and good conversations are both equally important supporting points. Don't place a heavy emphasis on healthy food options as the restaurant does not offer vegan or organic options (they serve dishes such as baby backed ribs)
Other color requirements
colour palatte - browns, beige, prussian blue , no heavy use of blacks
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
gracegoh collaborated with designers to refine their ideas
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
This is my second project with wilndr. He works very quickly and listens to feedback. He has a fantastic eye for design and does beautiful work. He brought my idea to reality and I am thrilled!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
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15 days ago | 8 min read