Gimasra was very prompt and professional in communicating with me as well as attentive to any changes I requested with the design.
- JL Dezain
Really liked the thought and concept behind the design. Was receptive to making revisions-- we are very pleased with the final result. Thank you!
Initially didn't like the design but the designer took feedback and created a great design.
How jmckay started their logo design journey
Who are you known as?
Radiological Care Services (or RCS) --- I can be flexible?
What’s your company slogan?
X-Ray Garments Should Protect, Not Infect
Tell us a bit about who you are and the people you reach
RCS is the World's First Full Service Cleaning Company Dedicated To Protective X-Ray Garments and Wearables. Our target audience is healthcare professionals, hospital administrators, doctors, nurses, and healthcare workers who work in any capacity with radiology, surgery, or heart procedures. We clean, sanitize and repair x-ray aprons that clinical staff wear everyday as a part of their jobs. These garments are sweaty and subject to blood, vomit, fecal and other contamination. Sometimes, these garments are draped over patients also. 100,000 patients die each year from infections they acquire during a hospital stay. We are working to promote patient and staff safety within hospitals, surgery centers, dental clinics and beyond. (http://www.radcareservices.com)
What industry do you think your business is most related to?
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
Has text, image and title - yet it still works
Appears classy - sophisiticated
Looks crisp - classy
Appears simple, yet it works
like the layout?
Appears simple, yet it works
Like the picture, with the text and image - conveys power
RCS could go in the middle - slogan on the bottom line?
Just different - thought it was cool
If you are trying to wrap your arms around the services that we are providing, just think in your head about "medical type dry cleaning for hospitals." We clean medical equipment (x-ray garments) that are worn by clinicians and patients everyday and rarely cleaned or taken care of properly. I like the slogan and would like it to be incorporated, if at all possible. I know "Radiological Care Services" is a long name and might be too "wordy" for a logo, so I am open to the idea of working with "RCS" if that fits better. We need to shy away from cartoons, playful images, etc. and error on the side of professionalism, as hospitals, administration, governing bodies, etc. are who we are marketing to. More people die each year from hospital acquired infections than AIDS, Breast Cancer and Auto Accidents COMBINED. This is serious stuff - We are trying to help protect patients and hospital staff members. Our "starter logo" had some blends of purples, grays, etc. so we are fairly open to combinations and such within those spectrums. I was recently advised that "people need to know exactly what you do or what service you provide when they first see your logo." I was then advised that I needed to have an image/picture of an actual x-ray apron somewhere in the logo? I don't know if you agree/disagree, but I just wanted to throw that out there?Thank you for helping us think through some new ideas with one another. I know a lot about the programs/services that I have developed, but I don't know graphic design, so I respect and appreciate your profession! Thank you!