Completed contest

New High End European Menswear Clothing Line

Timo Weber needed a new logo design and created a contest on 99designs.

A winner was selected from 78 designs submitted by 18 freelance designers.

78
entries
18
designers
1
winner

How Timo Weber started their logo design journey

Company name

Rubirosa

Overview

We are 2 guys from frankfurt Germany - our family has been in fashion production since 1935 - but we would like to launch our own label
which shall have a feel of the 1950ies playboys such as agnelli, gunther sachs ....
The Label is called Rubirosa after http://en.wikipedia.org/wiki/Porfirio_Rubirosa
the first notorious playboy racing driver polo player diplomat married to not one but 2 richest women of his time etc

our company shall be orientated to http://www.billionairecouture.com/
but with a less flashy more understatement undertone

we sponsor polo events and aim to sell in locations such as st tropez and st moritz

Tell us a bit about who you are and the people you reach

the target audience is between 20-40 years old
mainly men with the odd exception of a cool girl wearing one of our t shirts
initially
the initial target audience is based in London , UK , Paris , Munich, Berlin , Milan and New York
the so called Yuppie generation and cities all of them with aspiration to be the next male legend entrepreneur , sportstar, banker etc
highly ambitious and successful

Requirements

Required is a written logo ie RUBIROSA in a understatement strong font
see Dolce&Gabbana for example and a logo such as the Ralph Lauren Polo pony Logo on their polo shirts

The writing of the Logo should be all Kapital letters or possibly in hand writing see
http://www.baldessarinifragrances.com/

it should also be in Black and white as well as the logo should be in black and white

The initial ideas for the logo are something that represents vanity so we thought of a swan which came to us as we are born in ther german city of Hanau see the city logo http://de.wikipedia.org/wiki/Hanau

might be better to have the swan mirrored similar to this concept http://www.google.com/imgres?imgurl…CBEQ9QEwAw

the result when u type in swan logo
possibly just with 1 crown on both heads
so again this needs to be interpreted into a classic symbol with the feel of the 1950ies or even 1920ies

Custom package

$363

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