Hello creative people,
The contest is for a new logo of a new fresh fast food take-out and delivery. The following information applies;
‘Wraps’ is a new take-out and delivery of healthy wraps and smoothies. We are looking for a fresh looking logo of our product range, which contains out of a variety of wraps, salads, smoothies and fresh fruits. The name describes our product range and the intend. We believe that the ‘W’ as first letter of the name, will become the recognizable element of the concept. So request is to minimize the additional wrap creations in or around the name / keep it subtle.
Target audience is 16 – 50yrs.
Food & Drink
The standard requirements such as; recognizable, original and unique. We like to use the logo for representation in flyers, menu as well as on company clothing and above the entrance of the take-out locations.
We have a preference towards a ‘handwriting’ type of font over a straight font. Good to do a ‘google’ on fast food logos and we like to stand out of this mass of red, white and yellow.
We like the logo to contain a modern (fresh) green in the range of below color specs. A supporting color is mandatory (orange, or purple or blue, for example – freedom to come up with any proposal on this).
Suggested green to be modern style > in the range of:
C 33% - M14% - Y 100% - K 0%
R 183 – G188 – B14