This pharmacy is a local corner pharmacy in an undeserved area. It is attached to a medical clinic. The pharmacy will open within the next 30 days.
We would like the logo to communicate a high end professional look but also economical, affordable, and inviting. We would like a logo that promotes trust in the service and trust in the staff. Please keep in mind that (although we serve the general public) our target audience are senior citizens, thus, the logo should be easy for senior citizens to read, understand, trust, and develop brand loyalty. Remember, that senior citizens are old people and may have trouble with their eyesight.
One more important fact that might help is that we want to be different from our competitors which are Target pharmacy, Cvs Pharmacy, Walgreens pharmacy, and another local Pharmacy.
Lastly, Uptown, Chicago is diverse community with a mixture of Latino, African American, Africans, Indian/Pakistani and White. The senior Citizens are also as diverse as the community.
The clinic 900 Pharmacy is attached to is Midtown Medical Center. You can check the website at http://www.MidtwonMedicalCenter.net to see where 900 pharmacy is located.
The link below shows where the other pharmacies are, just FYI:
Thank you! and Good Luck!!
900 Pharmacy Management