How koalateamatchabusiness started their logo design journey
Who are you known as?
What’s your company slogan?
Live a Koalatea Life
Tell us a bit about who you are and the people you reach
We dropship matcha tea (a type of green tea) to our customers. Our target audience are green tea lovers of any age. Matcha tea is an extremely healthy tea. High in antioxidants, loaded with catechins, EGCg, amino acid L-Theanine, naturally occurring caffeine, Provides vitamin C, selenium, chromium, zinc and magnesium ect. We are primarily online.
What industry do you think your business is most related to?
Greens: Growth, harmony and success.
Dark neutrals: Formality, mystery, exclusivity and luxury.
Yellows: Energy, intellect, fun and youth.
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
Preferably 1-2 colours, three is acceptable too. We would like to have a very clean look. Think of apple computers. White and green are the most important. Grey for the koala makes sense but I am not against other colours. White, green, grey and brown and colours I am interested in. Use a stylized type. Make the logo simple enough that it can be recognized at small sizes. Keep the logo simple, memorable, enduring over time, versatile and appropriate to the business. Make sure it would ALSO look good in black and white. Possible designs can include a koala, tea cup and/or matcha tea. Again, this is not 100% necessary. What it comes down to is if I see something and I like it, I pick it. Simple enough.