Yellena is a very creative and organized designer. She clearly spent the time to consider all information in the design brief and thought about all of the spaces and applications in which our logo would display and designed something that's functional, attractive and fun!
She was very responsive to feedback and kept in touch consistently throughout the contest. I would definitely work with her again! Thank you!
How mikedel started their logo design journey
Hell on Heels
I am trying to design a new line of women's jeans, specifically, women with a waist smaller than 30", and a hips and butt measurement over 40". They are going to be premium designer jeans with a price point of $100-150 retail. These jeans are for going to the club, bar, or night on the town.
Tell us a bit about who you are and the people you reach
This is for a niche market. Mostly Black and Latina. Age 21-32, with ultra, dangerous curves. For the prototype woman, look at the women in Smooth magazine- smoothmag.com.
-the logo must be simple because I want to incorporate it onto the jeans without looking gaudy.
-im thinking about a she-devil lower body, with the devil's tail, similar to the artist Coop's drawings. Check out: