Product: All natural mineral & supplement drink that maintains good health and speeds recovery from overindulging with alcohol
UK & Ireland
This will also be sold in Dubai & India
Direction for logo design:
High end, contemporary, healthy, restorative, ‘cool’, impactful, elegant, fun, clever
We would like the logo to represent health and recovery (from overindulgence). However in addition to this we want it to be really sleek and beautiful, and therefore prefer to use pastel colours vs anything too bright, so we can also work this into the website and other promotions.
People who care about their health but also like having a good time!
To appeal to both men & woman
Most likely to those under 40 and who are in touch with ‘pop culture’
Target location for sales: Health stores, nightclubs, supermarkets, online & at universities