Gus & Ollie was created by a group of pet passionate people as an inspirational, easy, accessible way to share the love between people and their pets, and share the opportunity for a dog in need to experience that same love and connection.
Our shampoos and fragrance spritzes not only break down and remove odor, they also contain Freshness Pearls™ that are activated by touch. That means that the more you pet and hug your dog, the fresher he will be. A soft coat and fresh scent promote maximum hugs and snuggles, and this physical connection is a key driver of enhancing relationships between people and their pets
We believe that every dog deserves a caring, loving family. Unfortunately, too many dogs in shelters never get that chance. To help address this sad problem, we partner with local animal rescue and adoption organizations to donate the same product purchased to a dog in need. Dogs that are clean and fresh have a higher chance of connecting with, and being adopted by, a new forever home.
Sometimes our dogs get stinky, which prevents us from wanting to hug them as much and give them the love they deserve. When you clean and freshen your dog with Gus & Ollie shampoo, not only will your dog have a shiny, soft coat you can’t resist cuddling, but he’ll also stay odor free and fresher longer.
Plus, for every bottle of Gus & Ollie you purchase, we will provide a bath to a dog in a shelter to give her a better chance of being adopted.
Products: Dog Shampoo & Pet Coat Mist
Target: Woman, 25+, consider their dog a member of the family, have bathed dog at home in the past 6 months, has supported a dog shelter
The Brand is: Connected, Passionate, Hopeful, Authentic, Reliable, Caring
The Brand is NOT: Medicinal, Function-only, Anthropomorphic, Arrogant