This logo is for a start-up selling a software subscription to mid sized online businesses, top Internet 500 firms, and other companies with an online presence. We like clean easy to read fonts, nothing too fancy or intricate. No cartoons please.
We'd like to see some exciting and creative ideas around our name beyond the typical bulls-eye. Please no 'cross-hairs' as that's not the type of targeting we refer to when we target web site visitors :)
In marketing speak - 'Targeting' refers to the ability to direct a message to a particular group of potential customers. 'Fuel' refers to our ability to make the messaging as effective as possible. In effect, our name refers to our ability quickly and easily direct messages to web site visitors as effectively as possible.
With regard to a color background, we would be interested to see both with and without, as the logo will likely go on a web site with a color background and might get washed out without a background.
The logo should say "Target Fuel" along with any graphics that go with it.
We'd like to get file formats:
Print file format - .ai (CMYK)
Web file format - .jpg and layered .psd (RGB)
Please do not use any stock images or clip art in the logo
Thank-you everyone and good luck!!!