General: We are looking for a memorable, simple and elegant mark and logotype that transmits both what we do and the spirit of the products we provide (which is the character and spirit of the company: fun, hip, accessible, innovative, high quality).
Legibility: Icon will need to be simple enough to reproduce well in an icon bar (.ico file) and on smaller mobile browser
Palette: We favor blues and greens but this is not a requirement :)
Imagery: Use of the globe is not off limits if it satisfies the above requirements of legibility
The identity must have both a mark (icon) and well designed type (logotype)
Present identity with and without our tagline: The Mobile Education Company
Identity must be general enough to accommodate our product catalog in the product lines mentioned above
NOTE: Please do not use our current logo as a starting point or try to redesign it. We are looking for something completely fresh and new that represents a modern and innovative global mobile education company.
This logo will be viewed by millions on a daily basis, so its a great opportunity for a portfolio piece. If selected, we will support your submission of the logo to award shows.