We Need to get AMP'd !! - Logo design request

Amusement Management Partners, LLC (AMP, LLC)

We are a company that manages attractions, theme parks, water parks, family entertainment centers. We are in the business of selling a family fun experience and insuring lots of laughs and smiles. We've got 4 partners that have joined together to form a world class attraction company. Currently we are operating only in the U.S., we have significant International operating experience.

Attraction owners, institutional finance companies, private equity banks, Attraction / Amusement industry associations and news media, employees, and guests.

We are looking for a logo represent our new company in the attraction industry. We would use this logo for print, web, and stationary, business cards.

1. We are open to designs, but hope to move beyond the carousel horse and ferris wheel designs - unless approached from a very unique perspective.

2. Nothing too cartoon-ish
3. Should be easy to read and stand out
4. Would be nice to have some icon feature incorporated
5. similar to business casual Friday work attire - we work hard but we have fun doing it! No need to wear suits and ties ya know!
6. Feel free to play upon the AMP acronym.

sample industry overview, industry associations & logos: http://www.iaapa.org/industry/indassociations/

good example - Merlin would be competitor: http://www.merlinentertainments.biz…epage.aspx

We will require the following files:
Print file format: .ai (CMYK)
Web format: .jpg and layered .psd (RGB)

Various logo sizes for multiple applications from business cards to web sites.

Please avoid stock images or clip art in this logo.