We need a logo design for a new company based in the US. The name of the company is Prepler. Prepler offers solutions to students, helping them figure out how to pursue college in the least expensive way. We assist students "choosing the right college", "selecting majors", "picking courses", etc). Out target audiences: students, working professionals, continuing education, parents, colleges, universities, high-schools, college counselors.
Please keep in mind that Prepler will offer college "and beyond" products. As it will evolve as a brand overtime, it will broaden its product offerings to working professionals (real estate, attorneys, doctors, etc). So, please do not include all of those cliche images of "books", "college desks", "grad hats" in the logo design. It needs to be STARBUCKS, NIKE, or Pinterest like (creative fonts, but not too playful), without a direct, TOO obvious connection to overused "school themes".
IMPORTANT: please explain the implied (hidden) meaning of the logo