Completed contest

Fun, Fresh Logo design for ExFatChick.com

leannell needed a new logo design and created a contest on 99designs.

A winner was selected from 29 designs submitted by 8 freelance designers.

29
entries
8
designers
1
winner

One of the designers who made it happen

Winner - ChrisTomlinson
Chris did an amazing job on our logo and worked together with us closely to get it right. We did 1 contest and hired a professional ex-Apple designer and still didn't get the results we wanted. We then did a 2nd contest with almost 1,000 entries and Chris won it with his awesome logo! People love our logo, we always get great remarks about it and it's been featured on VentureBeat, Mashable, Entrepreneur Magazine etc. and been on billboards in San Francisco. People already remember our "G" mark which Chris created. I'd highly recommend Chris to anyone -- he's the definition of rock star designer.
- Nathan Lands

How leannell started their logo design journey

Company name

ExFatChick.com

Overview

I am a former obese person turned personal trainer, and am starting a blog called ExFatChick.com.

I have recently been taken on by FitnessRX Magazine for Women as one of their contributing fitness experts and will be using ExFatChick as my persona to deliver the information.

Therefore this logo will be getting major exposure.

You can check it out here....
http://www.fitnessrxmag.com/videos/…chick.html

Obviously the name ExFatChick is a little bit self-depricating and fun, so have fun with this logo.

Basically ExFatChick shows the perspective of the girl that struggled with her weight and finally overcame it. I believe in enjoying food including not cutting anything out. My blog will contain healthy versions of "naughty " foods, workouts for the lazy gal, and other stuff that help food-lovers and people that don't love exercise to lose weight and actually relate with a fitness professional.

Feel free to check out my website for my local business at
http://www.NotYourAverageBootCamp.com

It is video based so you can see my personality. The blog however will be a little bit more laid back, fun, funny, and less serious. ;;

I kind of imagine some sort of food (pizza, cookie, donut) in the logo because i preach eating what you love in moderation and i feel like it is a little bit unexpected.... but I'm not absolutely married to the idea.

Tell us a bit about who you are and the people you reach

Women into health, wellness, style, fashion, losing weight, getting fit, women that have struggled with their weight and would relate with a former chubby girl =)

20-55 years old

Women that appreciate an edge-- or the unconventional

Women that are searching for health tips, recipes, fashion, style, getting fit, diets, finding a sense of belonging to a community, entertainment, humor.....

Requirements

General look and feel

It should be bright, colorful, and somewhat girlie. I have attached an image of a caricature of me (ignore the logo in the image-- that is the logo of my local fitness business-- this project is totally separate)

You can use the caricature or leave it out. I'm open to both options.

I'm also going to attach a picture of what my blog looks like so you can see where it might fit it.

Obviously the name ExFatChick is a little bit self-depricating and fun, so have fun with this logo.

You can check out the magazine and video of ExFatChick right here...

http://www.fitnessrxmag.com/videos/…chick.html

Basically ExFatChick shows the perspective of the girl that struggled with her weight and finally overcame it. I believe in enjoying food including not cutting anything out. My blog will contain healthy versions of "naughty " foods, workouts for the lazy gal, and other stuff that help food-lovers and people that don't love exercise to lose weight and actually relate with a fitness professional.

Feel free to check out my website for my local business at
http://www.NotYourAverageBootCamp.com

It is video based so you can see my personality. The blog however will be a little bit more laid back, fun, funny, and less serious. ;;

I kind of imagine some sort of food (pizza, cookie, donut) in the logo because i preach eating what you love in moderation and i feel like it is a little bit unexpected.... but I'm not absolutely married to the idea.

Just have fun with it =)

Custom package

$251

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