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The Institute is the peak body for consultant-only arboriculturists, with a focus on professionalism and best practice in managing trees in urban spaces for the benefit of society and communities. The logo should communicate Australian landscape/trees or culture in some way. The existing logo is attached. A fresh updated logo is required. Options with and without the slogan should be provided. Monochrome option would also be good.
There should be a focus on trees, leaves or natural elements in the logo. The 'Australian' part should be subtle, such as with the use of Australian trees/plants like Eucalyptus trees, rather than stereotypical Australian items.