The designer seemed to get the brief and produce exactly what was asked.
How phil29 started their logo design journey
Eastblvd.com is a community message board for Central Alabama. It is a free general discussion board for local residents. The name comes from the section of road known for its proximity to the most popular shopping areas in the city.
Tell us a bit about who you are and the people you reach
Our primary audience will be adults between the ages of 18-35 attending institutions of higher learning. The city (of approx. 225k) is by all means a college town; consisting of no less than 8 college/university campuses within the city limits. Approximately 28% of the population has a Bachelors degree or above.
Since the website is named for a popular thoroughfare; the logo should be modeled after green and white street sign. The logo should appeal to college students, and should follow a hip hop theme - it needs to be readable; use original graphics (w/ limited use of stock graphics); be colorful; use of artistic detail (e.g.,pixel art, cartoon characters, etc....) is a plus. IN OTHER WORDS, THE LOGO MUST "POP" OF THE SCREEN! Visual appeal to a student audience is a must.