Zips Energy Seeds
I am a college student, in the business world, working on products that have demonstrated great need in todays society but dont yet exist.
While Playing softball at 2 am, I noticed several players drinking "Energy" soft drinks to keep themselves awake. I resorted to Sunflower Seeds instead.
Seeds are something consumed by Late Night Drivers, Late Night Studying Students, Athletes and Spectators, And the rest of America for the occasional snack!
This product is one that will hit a wide variety of consumers....
I highly expect this product to reach the Baseball, Softball teams across america. While it will be seen in Skateboarding, Snowboarding and BMX even UFC or MMA it has a convincing reservation for Truck Drivers and College students that use whatever they can to keep alert and attentive to the task at hand.
I believe this will be a product that will need to reach to a wide variety of people yet maintain its place in the existing "Energy" market.
We want this to POP! it should be Fierce and Colorful, something that does not blend into any shelf or hanger its on, and it needs to be understood that it is an Energy Product!
Because this is a fairly new product, people will not know what it is. Its up to the Art Work on the package to grab the attention of the potential consumer.
Be creative in "Sources of Energy" such as flames, etc. We are not particular on color, no pastels. We have attached a couple ideas. Zips is the Brand name, Energy Seeds is the description, if you will, of Zips.
We would like to see a unique arrangement of the word Zips, backwards s or z or something so its not so plain.
This is a Fierce, Bold, Loud product, Colors are extremely important, as is the Logo.
This Logo should be something that would be found on the Floor of the UFC ring or on a shirt.
The files attached are for our encouragment you are not limited to Colors, or Designs...