We are a Physiotherapy Practice ( also known as "Physical Therapy" in the US) treating sports injuries, back pain, general injuries and providing exercise and health advice.
It is a regulated, professional industry, closely aligned with the medical field.
We are committed to improving the health and well-being of all of our clients.
The practice is located close to the ocean, hence the name "Coast Physiotherapy"!
Physiotherapy colours are traditionally shades of blue, often navy blue.
The logo will be the link to the local community and displayed in both stationery and signage. It should appeal to Doctors, whom we are in frequent correspondence with, and the patient who walks in the door. Our clients are equally spread among the adult population.
The logo should convey professionalism and be aimed at adults. It should also be appropriate to appear on our (soon to be developed) website.
Like everybody, we would like an eye-catching design. It should be modern, sleek, and professional.
Our initial thinking of the features we would like in a logo are detailed below, though please feel free to think outside the box and I will aim to leave regular feedback:
1.The main colour should be a darker shade of blue, which will link the theme of the ocean and the traditional colours of physiotherapy. Perhaps a contrast with a more vibrant shade of blue might appeal.
2.Physiotherapy is related to movement, the body and health; an abstract body shape can be incorporated, just not too cheesey!
3. The practice is located near the ocean, hence a wave form could be considered, though again, abstract might be best. This is just an idea and should not be the only main focus of the logo.
4. We do not want traditional medical symbols such as a cross, stethoscope, snake etc. as these are more closely related to a Doctors surgery.
Good luck, thank you all in advance for your time and I look forward to you unleashing your creative talents on this project!