(please look at http://www.dwellable.com)
Ever smiled thinking about an upcoming vacation?
Ever arm chair traveled looking pictures of houses and locations you may want to go some day on your computer?
Do you get a warm feeling looking at a beach, or bedroom with a beautiful view of the water?
Those are the emotions we're trying to evoke with dwellable.
Dwellable is an inviting easy browsing experience with big beautiful pictures and just the right level of detail on a house. We are looking for a logo that evokes a happy vacation mindset. Although we're about searching for houses, a sun, palm tree, or chaise lounge evoke the emotion we are looking for more then just a house.
Another angle to explore is a clean image of someone's feet up and relaxing, maybe against the sun. Remember the Corona commercials where all you see are the feet up?
We are targeting both travelers and house owners and therefore a wide demographic (20-65 years old, slightly more female)
See attached file pallette.pdf for colors - we are open to others though if you have something that is important to use in the logo
(see attached file sample_logos.png of logos from the log store and fee_up.jpg) We like the simplicity of "Palm Tree Logo" but feel the tree and its' fronds/leaves are too complex. Would like something like this logo but with the tree from "Cruise" or "Graphic 92" (not the hammock) so that the tree is simpler. We like the sun as a background as we need this to work as a favicon ie small sizes as well as bigger logo on a web page that may have a dark background.
IMPORTANT: We prefer a simple clean logo for a simple and clean website so that it will work on various background and small sizes.
Slogan: Where do you want to go?
Iconic objects related to dwellable: palm tree, beach, sun, water