Who we are
We are bunch of Silicon Valley dreamers, who think technology doesn't have to be complicated. It doesn't have to get in the way. Our message could be: "we are tech gurus - so you don't have to be". The mechanical hands in classy silk gloves. We love Apple and Heroku, because they put great technology at the service of a simple and clear user experience.
What we do
The web is the future of business - but why does it have to be so complicated? Startups and small businesses around the world want to run their software on the web - but they don't want to deal with servers. Installing and configuring servers is complicated, expensive, and a waste of their time. That's where we come in.
dotCloud offers an island of simplicity in an ocean of complication. Deploy any web software, in 3 clicks. No command-line configuration. No all-nighters reading cryptic documentation. It's just like the iPhone app store - but for servers.
We will eventually redesign our website around the new logo - let us know if you're interested.
We are targeting web startups and small businesses around the world, who have a need for web technology but don't want to deal with the complication. They are reasonably tech-savvy but can't afford a full-time sysadmin.
They are highly receptive to style, esthetics and simplicity.
We need a logo which conveys our message of simplicity. It's a technology service that is innovative and powerful, but most importantly it's *simple*.
So far we have used blue & white combinations, but that is not an absolute requirement. The logo should work well on a light background.
Other than that, we have no particular expectation - be creative!